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A community for professionals in the agency and in-house strategy and planning disciplines.
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Any opportunities for a brand strategist for a company/client who emphasizes social impact, ESG, sustainability?

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Why are US agencies seemingly so reluctant to sponsor visas these days, despite being in the so-called era of remote working and talent shortages? I’m Canadian (relatively easy visa-wise) and it still… more

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What is the one question or piece of information that is a must on your media briefs (outside of the basic obvious ones)?

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What’s it like working as a senior strategist at Publicis NY? Worth the move?

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Recruiter is selling me on running team of 25 (planners/strategist, writers, etc.) that works on top 10 tech companies. Base salary is $240K max, which seems low for the value of those clients and tha… more

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Two exciting roles at FCB Chicago at planner (brand focus) and senior planner (comms focus) level. On the biggest retailer in the country doing exciting work like research, POVs and more. DM for more … more

I think someone is leaving my team in the next month or two, but since it's not official yet, they won't post it yet. So: I'm going to need a new strategist -- somewhere between AS and VP … more

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What tools are you using to get audience insights? I.e. the ask suzy, pollfish types. Any other ones?

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Desperate to get out of advertising, but not sure how to transition to client-side. What sorts of roles would be the right fit for a typical strategy skill set?

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What has been the best social listening tool/platform you have used?

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Is there anywhere I can find copies of real briefs/decks delivered from planning to creative as part of subsequently famous campaigns?

I’ve seen hundreds of mediocre framework-y briefs at … more

How did you improve your writing? Im able to come up with problems, insights and thought starters but feel my words could be sharper. Any advice?

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How much of a pay raise (% of salary) have you gotten in a year, without actually getting promoted? Curious about industry averages

Thoughts on Eli Lilly/anyone open to sharing their experience and salary there? interviewing for AD level in media strategy - would be working out of nyc if that matters

How many accounts do y’all work on at once? Are you happy or want more/less? What about new biz pitches/proactive projects- how often?

What does the future look like for agency Brand Planners/Strategists in Consumer PR? In Pharma PR? If bright, why? Or if bleak, why?

Best agencies in NYC for strategy?

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Earlier this month I talked with my boss and her boss about me pivoting into Strategy. They were both excited (said it made sense) and supportive. We had a new GSD join our team this month as well, so… more

hiring for strategists at an ad agency. dm me for info!

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Hello Friends . I was laid off last week due to a reorg please share open Project Manager roles if your company is hiring. Thank you.

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Perhaps this is an age old question - but how do y’all showcase a portfolio as a strategist especially when stuff is under NDA? On a website? Do you make a pdf instead that you send on request?

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I'm a VP in healthcare, working mostly on oncology. I want to work on women's health, health tech, and/or mental/behavior health. Of course my agency is like "great, go get some new biz.&… more

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Hi strategists. Has anyone conducted a scenario planning workshop for their clients? If so do you have any recommended exercises or tools or just advice in general? TIA

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I'm SVP/strategy for a PR agency. I moved into PR, Healthcare, and Strategic Planning only 3 years ago. An agency recruiter is trying to convince me to move into a GSVP account role, assuring me &… more

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What’s a suitable salary range for a account director in Toronto?

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Does anyone have a good template for a design brief for a brand's visual identity?

I know it might often reflect a standard creative brief but just curious if the best-in-class design … more

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Any idea the salary for an SVP, Strategy Director at McCann Health NY? I’m having difficulty finding anything online.

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How would you answer a question about what your strategy style is?

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Has anyone ever felt like they jumped to the next level in strategy too quickly (strat to senior strat, or senior to director)? What was the transition like and how did you catch up to where you neede… more

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I’ve been at my job for a year and I don’t feel challenged 99.9% of the time. I feel like I’ve wasted a year of potential growth. Ex: my manager doesn’t have feedback when I send projects for him to r… more

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I’m newer to my role and trying to explore my media planning options. In that space I’m primarily familiar with comscore and Kantar. My main goal is better understanding my target audience for my clie… more

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Does anyone know the brand and innovation agency Butterfly?

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Any happy, fulfilled strategists working at shopper agencies? What’s it like? Considering a move from a brand/design consultancy

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Hi I’m looking for examples of out of the box methods for getting to insights or customer understanding. It’s for a presentation to young strategists How have you gone out into the world and found th… more

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Are there any reliable places on the internet to find the brand purpose for iconic companies (Apple, Tesla, Disney etc.)? I assume many don't technically have one and leave it to the mission state… more

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Hi I just applied for Senior Brand Strategist at Accenture Song. Really intrigued by what they are doing there and looking to l… more

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Strategic career opportunities:
Germany, Stockholm or Amsterdam...??

Anyone knows what an average senior strategy salary is in any of these markets...

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VCU Brandcenter. Is it worth it? Pros/cons

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Favorite podcasts/blogs/media to get you smart and help you think outside the box?

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