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I’m based in NYC and I do something similar. I basically start at 180-200 and dial up or down depending the size of the commitment. If it’s a long engagement and almost fulltime project based work I can go as low as $150. And if it’s an adhoc 1 hour meeting I charge more than $250.
Curious to hear how others manage it. And are you finding different rates acceptable to different clients?
Just getting back out there. Wondering what the threshold is.
I can only speak for myself…
I have an ongoing gig, it’s about $250
I have had a couple of projects that have been one-offs, closer to $300
I do many jobs around $150 just to keep busy and do interesting things.
It’s very situational.
In short, I have a starting number, and dial it up or down based on the situation.
What about you, OP? What are you thinking, and what kind of work are you looking for?
I'm considering my first Consulting/freelance gig in a few years. Been at an agency (FTE) where my rate was $475. I can't charge that but wondering how far I could go.
@OP - I’ve done quite a bit of asking around on this from an creative agency/brand consultancy lens and the (also very wide) range I keep hearing for brand strategy directors is $1400 to $2000 per day. Which translates to $175 to $250 per hour. So yeah, correlates with the above