As a marketing director, whenever I think of Influencer Marketing, I think of mainly lifestyle influencers. My role focuses on concerts at state & county fairs, mainly in the Midwest. How would I go about finding an influencer that has a following that is attracted to state & county fairs? It seems like such a small niche, that it would be nearly impossible to find that with a social media influencer.

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Hey :) this is relatively easy — look at locations on IG to find people who have posted from state fairs, and see if they have a healthy following. You can also do a specific keyword search if you have an influencer marketing platform for discovery.

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To view all open positions, visit CGI Careers: 
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