Dipping toes into freelance and looking for advice on senior creative rates. Specifically for large west coast tech companies. Hourly or daily for longer term engagements. Appreciate it.

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Day rate. They can’t nickel & dime you over hours.

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Not sure about ECD level. My guess: $1500 - $2000. You should ask the ECD’s out there.

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I’d guess $1,200 day rate roughly. Rates have decreased in the last few years for production, I’m hearing the same from others in other specialties too.

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I’ve seen $1200 for CD’s. Depends on the city.

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Unfortunately you are not right now an ECD. They are looking for a CD if anything. I would look at $150phr Minimum with the skills to do the work, not just ideation….execution

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