How has employer brand evolved when focusing more on DE&I?

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For example, I personally have noticed a bigger focus on ERG groups at Glassdoor which have helped shine a light on DE&I while shifting our company culture into a more inclusive one.

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Over the last year, which industry do you feel has changed the most in how they approach their Employer Brand?

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Hi! Looking for personal branding/job seeking tips! I’ve been building Employer Branding into my role (and company) over the past 2 years, and finding it very rewarding. I come from content/recruitment marketing but beyond my recent EB projects I’ve studied EB and done certifications, and I’m interested in changing to a full-time EB specialist/manager role at a new organization. **What type of projects and skills should I highlight in my resume? Or how should I start? Thank you!!

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Curious what other employer brand leaders are making? I’m an employer brand manager at a large tech company, fully remote in California, a people manager and have about 4.5 years under my belt in employer brand but 10+ years of brand marketing experience. Feeling like I’m significantly underpaid considering the demand for good employer brand practitioners is so high.

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Do you think employee led branding conversations will overtake employer led branding conversations in the near future? And if so, what does that mean for an employer? How do they navigate that world?

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