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just got let go, send some good vibes
Anyone know someone at 215 McCann?
What are your favorite creative studios?
Favorite creative from a black-owned brand?
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I often think how memorable is the work? I feel like we are competing for attention with multiple screens and platforms...things are easily forgotten
I think about what made a lasting impact, both work-wise and strategy-wise. What stuck around when everything else got shook up, what still worked, and what found a new and successful niche after things began to settle down again. That's the work I find the greatest.
Yes. I thought great work meant hard work and now I think its just about luck.
I think so...at least we have a LOT more strategy and data backing up initiatives now than ever before. It doesn't feel as much of a shot in the dark as it used to