Is it just me, or is most biotech branding absolutely cringe? How are we still naming companies things like “NeuroGenixRx Solutions™”? We’re working on cutting-edge science with 2005 PowerPoint aesthetics. Shouldn’t we invest in how we present ourselves to the world?

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When companies like "Cerevel Therapeutics" and "Intracellular Therapeutics" are being sold for billions of dollars to pharma, I think it's tough to make the case that corporate branding matters at all in Biotech.

likefunny

I think it’s just a bad play on words with “cerebel” aka cerebral lol

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