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Football fans name their sons after their favourite club stars but why this changes when they are expecting a girl? Maybe they still haven’t realized the great female teams they have. A print campaign to embrace the best footballers and continue supporting women’s football. See all the posters here: https://twitter.com/anasophia10/status/1368862345930346496?s=21

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It’s fine for the bosses to make a splash, but like them or not, awards are a form of currency for Creative staff. It’s an interchangeable way for agencies to evaluate your general talent. Sure, the work in your book should be great regardless and award shows are absolute rackets, but I don’t know if this is the solution.