Webcam: Engagement goldmine or distraction supreme? When you conduct training webinars, do you show your face? When you attend a training webinar, do you like it when the presenter shows their face? Why?

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I would show your face when you want the group too be focused on your words rather than the information on the slide. Example: intro toon of a topic, ice breaker.
Another way to use video is during a discussions so everyone can see each other and your facial expressions and active listening. You could also provide facial or gestures to encourage more to take part in the discussion.

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