What's the best piece of advice, regarding the world of copywriting, that you've ever received?

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Keep it simple stupid.

Or

Say it straight, then say it great.

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It’s better to be clear than to be clever.

likesmart

Same! Slowly undoing some bad habits because of that

Write like people talk.

Read your scripts out loud after you've written them.

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You have a mouth. Write with it.

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People don't buy quarter inch drill bits, they buy quarter inch holes.

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Write drunk, edit sober.

likehelpfulfunny

Nobody reads.

likefunny

Make the logo bigger.

funny

There’s no such thing as “long copy” … just “copy” and “too long copy”.

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What are you trying to say? Write that then revise.

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The funny part should be as close to the end of the sentence as possible, preferably the last word

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Relax. It’s just advertising.

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Read read read.

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Leave it like this. Totally, no one is going to read it 😂

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Don’t settle for the first thing that pops into your head.

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read the d&ad copy book, then start again, and again.

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Write how people talk!

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Get to the point.

Get comfortable presenting your own work and present it every opportunity you have.

You can't write a visual piece without visualising it

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