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It can be whoever, depending on context and on the last/most relevant touchpoint. Not sure why you’re seeing a gate where the rank matters.
Depends on what the deliverable is and what part of the business you’re referring to…
For clients, typically coverage spearheads the delivery and brings in others as back-up/specialists.
It depends. Typically whoever “owns” the deliverable, which often is an analyst or associate. But sometimes it makes more sense coming from a VP+