Hey Media Buyers, I work for a small startup wine and spirits brand. Looking for budget benchmarks in the alcohol beverage industry. I'm trying to put together a budget for display on YouTube Fb, …
What are your favorite pure marketing podcasts? Would love to learn more about about marketing basics.
How much budget should an early stage startup plan for digital marketing? Ballpark/average. Or does it vary by product type/industry? Don’t know if it’s 1-5-10k/month or if I’m looking at it the right…
With almost half the year gone, what brands do you think is doing the best marketing in 2020? What brands do you think entirely flopped? What brands do you think might have missed an opportunity?
Seen a lot of posts on tech relating to FAANG and unicorns recently regarding exit ops, interviews, and roles. Created this for sharing insights and general networking. Open to all, but I encourage th…
How does one transition from creative director to marketing director? Interested in the CMO path perhaps.
Do you follow specific guidelines regarding frequency of creative refreshes and/or volume of creative needed to optimize and combat fatigue for evergreen campaigns?
I've applied to work at Facebook three times but I can't make it past the initial interview with HR each time. What am I doing wrong?
Does anyone else hate the new Messenger ads format? it went from a one-click ad to a two-step. No thanks.
My ads keep being flagged for political content when they're not political in any sense, how do I remedy this?
Has anyone ran ads in Instagram's explore feed yet? Wondering if this placement is effective or a waste of media dollars.
Are there any good resources ex. blogs, books, podcast for those starting out in Paid Social? Thanks!
What are the differences between a Paid Social Planner and a Social Strategist? I feel like my role is a mix of both but happy to hear others' point of view.
Our client wants to run ads on LinkedIn in order to capitalize on their ability to target users who have recently changed their jobs. Has anyone executed a campaign like this before?
What are everyone's client horror stories? I had one client who didn't know what CPM was and needed me to explain it to her...she worked for Microsoft.
Is anyone else's agency transitioning towards a dual search and social team? Everyone at my agency has recently underwent a transition to be trained in both search and social. Thoughts?