Someone recently told me I'm wasting my time cold applying on site like LinkedIn, and I should just be focused fully on networking. This came after I applied for a job I thought I was qualified for only to get an automated rejection email at 3am. Any thoughts on this? Is cold applying useless these days?

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Is this a recent struggle? I achieved excellent results on LinkedIn, but the outcome may vary depending on the specific area of work.

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I'm sure people still get jobs by cold applying, but in this job market it's obviously going to be tough. You're always better off if you've got a network to leverage, but not everyone has that advantage. I wouldn't say applying to a posted listing is useless. But in a job market like the present one you may be battling against the odds.

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I agree that cold applications on the job boards may not be the best use of your time, but I also don't find networking to be useful either. You are solely relying on other people and their maybe recommendations? I don't think so. For me I apply directly on the company website and that seems to be a pretty decent ROI.

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is this real?

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