Women, what do we think of this? Curious what you think of the creative work, as well as the credits.
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I will go first: My thoughts on the spot: Love the song. Thoughts on the credits: Big-wig guys credited with “writing this film,” and lots of women credited at the bottom of the post as, “thanks for helping us understand women’s universe…and couldn’t have done it without you…and (my fav) thanks for bringing me pizza while I was writing…”
There is a woman ECD credited later in the post but again, the spot was written by a CCO team?
How and why are men writing about periods?
Pro
Beautiful spot with great camera work. But what is it saying? There’s something interesting with her comforting her younger self but I feel like I’m missing something. To me, the song choice feels disconnected, being about control, power, corruption, inspired by the Cold War… maybe they just really latched onto the Mother Nature lyric?
Then I saw the credits and was like, oh. Lol
Pro
True! That’s so interesting… Ever since I was 11 I’ve very much felt like my flow was the devil 💀 but since I’ve had IUDs for the past 18 years, I’ve hardly had periods at all. So maybe I’m not the right audience or creative for this anymore anyway 😂 but I’ve talked to friends recently who have gone off birth control and feel more intuned with their bodies than ever. Couldn’t be me, but still fascinating!
Own your flow… 🥴
Absolutely hilarious spot. And thanking a woman for helping him understand the female universe - babe she didn’t. Thanks for the laugh!
Great production value, but I found it a bit corny and agree with others on the disconnect and unclear message. Not surprised it was written by men.
I liked it 🤷🏾♀️ it's a period spot. Doesn't need to be so lofty
You liked the pooling, swirling blood?
Same way women can talk about men’s underwear, call NFL games, work on viagra ads, PSAs for prostate examines in the Super Bowl. 🤷♀️