Product Marketing

For someone who wants to pivot into product marketing, what type of masters degree would you recommend?

Work background is 5 years in marketing analytics and 1 year in media buying.

I’m about to graduate with my Master of Science in Digital Marketing & Analytics this April, I have 2 years of digital marketing experience and I want to get into associate product marketing and e… more

This is gonna be a rant. I am willing to give Zoomers the benefit of doubt but sometimes I wonder if the stereotypes are true. My team subordinates try so hard to give me a hard time, mainly submittin… more

What’s the best marketing campaign you’ve seen this year?

What’s your favorite benefit that your company offers?
We get a discounted Rosetta Stone membership which I just found out about

Happy Friday my PMM friends! Hope you have a great weekend planned with your loved ones

Which one would you pick:

More benefits with less pay

or

Less benefits with more pay

If you haven’t been promoted in years, would you try to transfer internally or just start applying for new roles instead?

Freelancer Pricing Question - I’m working with a client on fixed hourly rate and commissions. What’s a fair percentage to get on every sale of $5k priced product

Does your employer offer tuition reimbursement for MBA or other graduate programs?

Hi! I’m feeling super bummed out as I got rejected for a job over an internal candidate. The interviews went really well and I felt like I connected with the hiring manager but here we are. I can’t help but… more

Do you feel like you’re being paid what you’re worth?

What’s a fair market average salary for product marketers in tech in the Bay Area? YOE: 2

Hello,

I have been casually looking at writing tools like Grammarly or ProWritingAid.

I have seen them used in many different use cases, but I wanted to see what it is like in the Product Marketing community.
- Do you use writi… more

Which publications or professionals would you suggest for b2b digital marketing? I read The Marketing Brew and Daily Carnage but those are more for b2c

Curious of anyone’s thoughts or experience on acquiring an MBA part-time. Is it worth the knowledge gained from it? Has it helped with career growth? If so, which specialty is most useful? Marketing, … more

Does anyone have a PMM competency / skills matrix? Haven’t been able to find a good one online

Do you feel like the terms “work wife” and “work husband” are appropriate? To me it’s cringey. Why not “work brother/sister”? Why make it spousal?

Looking for suggestions: how would you recommend someone with Agency background move into Product Marketing? I see so much overlap but lack the hands on specific experience. Are there programs or onli… more

What’s a campaign you saw and thought … “I should’ve thought of that”?

For Directors and above. How long were you at “Senior PMM” before you made it to Director level? What was the pay bump? Did you go from IC to people manager?

I'm kicking off a new SEO project that will focus on boosting SEO keyword rankings and SERP results for a B2C site in the Merchant Review space. I am keenly interested in finding out the names of … more

Am I the only one that doesn’t care about Taylor Swift and Travis Kelce? I don’t have a problem with them. But what’s the big deal?

Did we like Usher’s SB performance or nah? I liked how he popped up in all those ads

It’s marketers favorite debate day: Super Bowl ads 😂 which one do you think is the best?

Have an year’s worth of experience as a senior management executive at a retail company and then a 6 month internship at Amazon . What are some entry level roles to get started in product marketing

How would you feel if you had to work on an advertisement that will air during the Super Bowl?

Hi there.

I worked at Meta in a contract for 9 months. Prior to that I’ve been a marketing director for a real estate company and in the automotive industry where I’ve managed PMM or similar jobs and performed similar duties but not in tech. … more

I've been applying to mid-senior roles in product marketing, having worked for over 16+ years largely in roles broadly defined as brand management in traditional industries, and more recently (5+ years) PMM a… more

Does anyone have a skills matrix for different product marketing levels that you can share?

Hello, I’m a grad student on the lookout for summer ‘24 internships in Product Marketing. While I got a few callbacks in Oct, it’s been radio silence since then. Has the intern hiring for the summer p… more

Hello Everyone,
Anyone here working in pharmaceutical or medical device industry in Canada. I seeking guidance to understand the market landscape for branded and generic products. Your shared knowledge … more

Is there anyone who works at Orange Logic who’d be willing to submit me for a referral to the product marketing manager role?

How do you break out of the Monday blues?

Hello,
I’m interviewing for a role, this is the 2nd round and it’s with a panel of peers. Normally, 2nd or final interviews are held with senior executives so I’m not sure how to approach this. It is going to be with tw… more

We're looking for a Marketing Specialist to join our team. You'll develop creative strategies, manage campaigns, analyze data, and collaborate with teams. Let's make waves in the marketing… more