Anyone ever work with Advantage? Agency recently onboarded the tool and hoping to see how other agencies have worked with this as we’re running into some issues.

likehelpful
Posting as :
works at
You are currently posting as works at

Advantage is not built for media, does not have a useful broadcast buying or media planning module

like

Yeah, sorry but your instincts are right. Hate to also break the news but Advantage has been promising upgrades for several years. They tell a nice story to agency finance but when media people dig in they find that it’s not usable for broadcast buying and several more issues. From what I’ve heard, many also have to pay for and use Strata for broadcast and figure out a way to have systems communicate

like

Run away as fast as you can. Our billing/finance team used it and we onboarded media 6+ months ago. Despite the sunk cost and hundreds (thousands?) of collective hours put into it, we're now exploring alternatives.

like

Advantage is like taking a time machine back to Y2K…. I feel like any moment a pop up will way “would you like to play a game?”

funny

Following! My agency also just onboarded with Advantage and we miss Strata already.

RIP Strata! Same boat. Any tips to help media plans and billing play nice? That’s probably the biggest issue that the “data allocating” feature isn’t fixing. Only solve I can think of is building out buys on calendar v. Broadcast but an absolute last resort.

Advantage is sooooo antiquated!

You mean dis-advantage? It’s literally the worst

We are not using advantage for media any longer but looking at Hudson/MX Does anyone have any experience with this software? Initially again not useful for local media buying. Any insight?

Related Posts

Surprised to see score dipping to 469. Can we expect more dip?

like

What to wear for evening networking events / parties where clients would be present and dress code is business casual ? - for men

Any referer from Accenture?

like

Have a Bachelor in Creative Tech + Design. Studying to move into UX/UI / Product Design. I know portfolio is king, what cheaper/ free courses do you recommend to get me going on learning what I need and popping up case studies on my portfolio that I can combine with my degree to land a job?

like

How to get from 18 LPA to 50LPA, presently have architecture exposure along with DevOps and Operations for microservices with automation
I can guess few replies , still checking :D

like

Rejections suck even when they’re nice rejections.
“They were extremely impressed with your background and experience, however, we have decided to pursue other candidates.”

like
like

Hello Fishes, Just curious to know anyone working with any gaming companies (EA Games,Activision, ubisoft, Sega,etc)
Like how do they hire?
Which tech stack they would be looking for?

likehelpful

Can anyone help me with a referral at Google for a TPM role.🙏

like

Is there such things as FP&A positions in Big 4? If so, are there better times to make the change than others (I.e. at senior vs manager)? I’m currently in FP&A and looking to work at a Big 4, or another company that offers the ability to move abroad. My current company and many others I know about do not offer the mobility to do so until much later, which is not what I want. Thank you.

like

How’s everyone feeling about the rising coronavirus cases?

likehelpful

Any thoughts on salary/pacakage for a Solutions Architect position in London vs Amsterdam? As the cost of living in Amsterdam is around 10-12% cheaper, would it have an impact on salary?

like

Does anyone have information on Ogletree’s ClientTeam Counsel position? Billable requirement, salary, type of work?

like

Hi Fishes,

I've got offer from Dunnhumby, Fractal and Gartner for the role of Data engineer. Which one should I go for?

Tech Stack - Python, PySpark, Azure Data Factory and Synapse analytics.
YOE - 2.2
Gartner - 16LPA
Dunnhumby - 15 fixed + 1.5 Joining bonus+ 10% variable
Fractal - 13.5 LPA

like

Any of you in FinTech coverage? Part of TMT or FIG?

like

In ibegin the date of joining is showing as dec4th sunday. Actual date of joining is 5th December (Monday) anyone know why it is showing like this .

like

What is the average salary for a Senior Associate manager in an Eli Lilly company? Tata Consultancy EY Accenture Infosys Deloitte

like

What you guys are planning for the long weekend?

Any ideas how EY comp compares to Deloitte?

like

Hello Fishes, can I do DSA from JavaScript?

Additional Posts in Media Wizards

What’s so compelling about the sales side that makes agency people move?

Favorite native partners?

like

How much does a multi-touch attribution partner cost? What is the pricing model? I.e live ramp, neustar, etc.

My 2023 media budget was just rejected and I was told I need to cut 20-30%...but our growth goals are 10-15% next year...not sure how upper management thinks we are going to do that without advertising...

like

Anyone ever worked with Pulse Point? Honest thoughts?

Anybody working with HudsonMX? What's their business model?

Thoughts on Zuya, re: cookieless targeting/cookieless future?

Or just ... cookieless future in general?

like

Any media folks want to make an easy $100? (Ctd.)

like

What's the shiny new toy you're impressing clients with this month?

like

So tell me, how did you land your dream job?

like

What’s the inside scoop on GALE agency NYC?

like

General thoughts on moving over to the vendor side? Specially for an account manager role. Advantages/disadvantages?

like

Looking for training courses or similar on linear TV planning & buying. Any resources out there that go a little deeper than the basics?

like

Does anyone have recommendations for free or free trial media planning resources that would be helpful to use/reference for a student project?

Media just doesn’t seem fun anymore.
Please talk me off the ledge

like

Experience with keeping the account once your client gets acquired? Does the account get moved to the bigger company’s agency?

like

I don't do social. What is the point of showing views on a promoted post?

Post Photo

What’s it like to transition from a media agency to account management in digital ad sales?

like

What do you think about Newfronts?

smart

Is job hopping considered a horrible thing for your career? I was at my first job for 2 years and been at my current one for 9 months and I’m looking for a change since it’s not a good fit.

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal