Are you sick of tired of being sick and tired!!??

I know I am. Just like you the recent murders of two black men have done a number on me.... and I can’t just sit still with this. I wanna take action. I want to do something. Create something. Develops something that can create change.

So what is the output? I’m not sure. And that’s why I am reaching out to you all. Let’s use our talent in advertising to make something that will sway people to “PULL UP”!!! Let’s chat!! The time is now!!!!

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Posting as :
works at
You are currently posting as works at

Are we trying to sway people to stop being racist?

Or just trying to get people to join the conversation?

I’m just very disillusioned by the world and people in general. I’ve seen that people are capable of justifying anything - even close friends that reveal subtle and overt homophobia / racial bias masked as opinion or ‘it’s how I grew up’.

TBH I wish I was more optimistic

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Ah gotcha @OP, this brief’s ask then are how can we encourage wypepo (and also I guess passives like me) to assertively fight injustice - instead of the normal pandering (you’re sooo fierce) / social media post (I’m sooo outraged) / silence (I’m sooo blind).

Maybe we somehow reward people for ‘pulling up’? if we reward them though, is that enough?

What about those very noisy supporters who do it because they want to look progressive and don’t really believe any of it?

Should their duplicity be exposed? Is the effort worth exposure or will it just end up as another twitter stream of ‘outraged people’?

What about those that want to fight or speak up but find themselves directly competing for attention with more talented minorities?

How do we get them put down their ego and fight injustice when that might mean they need to re-evaluate their talent & self worth?

Most importantly how might we work smarter about this and not louder or harder?

I believe, there’s an undercurrent of emotion tied to relevancy, culture & history that’s in antithesis to what we all know to be right and decent.

How do we surface the emotions that drive exclusive behaviors and opinions constructively and in a non-combative way?

Just more thoughts and questions from a sad & disillusioned lady 🤷🏾‍♀️

I’m with it! The only way change will remotely happen is if yppl are outrage.

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