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RIP to anyone at doner working on fairlife...
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Can’t vouch for anything personally - circa July 20 from the Advertising bowl. May the odds be ever in our favor 😵💫
MRM lost CRM and possibly site. Campbell Ewald is retaining Onstar I believe. As a current Detroit creative preparing to be laid off, it's not a great time to be in Detroit. Many are looking to move out of state to save their careers.
This is old but MRM lost all CRM, they retained site and recently won GM CCA. Laid off over 100 creatives then someone ended up retaining the majority by shuffling them around.
Commonwealth Detroit has been “sunsetted” some creatives moved to McCann or MRM but a very small group of favorites.
Leo Detroit is closing Dec 20 since they lost CCA to McCann//MRM.
In Jan/Feb campbell ewald will move into the McCann building. That will leave craft, MRM, McCann, Weber shandwick, and I’m sure something else I’m forgetting all in the same building in Birmingham.
GM in general has laid off over 100 people out of the Warren tech center in the worst way possible; by kicking them out of their accounts and computers at 5 am on a random Friday without any notice.
Stellantis just put their work up for review. Hopefully they don’t follow GMs lead.
As for Ford, they still haven’t bounced back from losing a big portion of the ford work in the RFP. I know WPP ford laid off quite a few people in 2022 because of scope cuts, but randomly VML is hiring pretty often.
VML Detroit handles more than Ford. Many work on the Coca-Cola business out the Detroit office.