I really wish the Olay hadn’t made the women so goofy that they acted like they didn’t know what they were doing and pushed the wrong button. Love the effort and cause though.

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It is the opposite of empowering

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Agree!

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Because they did an exclusive on it.

If we had that budget, and those amazing actresses, would we spend it that way? I’d be embarrassed to disappoint my client like that

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Exactly I wanted to like it. It had a lot of potential and the press alone was huge. Pushing the wrong button did me in. Love the purpose and the play of space and making space for women.

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And also, it’s Olay. Where’s the skin? Where’s the benefit? Just because you want to send an (Ill conceived) message, the brand should always be a part of it.

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Karen, I thought the same when I was the trailer. But now I am wondering if the fact that we are talking about these women looking dumbs instead of talking about the bad,or not so good, jokes means that women empowerment still has a long way. What do you think? I’m asking because I don’t have a formed opinion.

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likesmart

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