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No. They’re saying she has great “genes” because she’s hot, not cause she’s white.
They probably could’ve done something a lot better, but influencer/celebrity as an idea is the only thing that wins now.
Nope and she looks great!
Nah.
It’s not. The common bystander does not give a flying bird. You know what they’re struggling with? Bills, inflation, loss, grief, layoffs, insecurity.
A voiceover that reads Sidney Sweeney has great JEANS, and then walking off to hop on a car and show her back? 5 second-visual stimulation. Then they’re off to something else. They might want to go buy some just to feel good for 2 weeks among all the tribulations they’re going through, because they saw the newest American girl next door wearing them.
That’s it. That’s the brand journey in the consumer’s mind. The need to step out of the pool every once in a while and not get offended or feel threatened by the other is urgent. It just shows the level of optics-control-freaks people in this career really are.
Please keep the point of the thread. Thank you.
Super hot blonde white Republican is portrayed as having superior genetics
I FEEL LIKE THEYRE TRYING TO TELL US SOMETHING BUT WHAT COULD IT BE
No people are stupid and bringing their own biases to what would otherwise be a bad knockoff of an ad that was done by Calvin Klein 40 years ago staring Brooke Shields.
If she was hot then it would be plausible that that’s why she has good genes. They could’ve cast any number of Instagram Reels/OnlyFans models instead and it would’ve at least worked on that level. Anyway it was lame.
Lol ok
Jeans. She has great blue jeans. Not nazi blue genes or white supremacist genes. That’s supposed to be the only cleverness here, that genes can make you attractive but so can jeans.
If they get Jennie Kim to front next in their series of good jeans, then it categorically won’t be racist.
They could easily drop a series of "good jeans" ads with a variety of cultures. We'll never know if that was in the plans either, cause everyone went apeshit over the first campaign.
Maybe they should have used Jack Black. While he's not "fit" looking, the man is athletic AF. This fixes everything. depends on what you value in "good genes" is it beauty, talent, etc. lol
No
Whenever I hear the words "good genes", I reach for my pistol.