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Hi fishes! I volunteer with The Art of Good, a creative collective helping small businesses affected by the pandemic. They are seeking a little help from a media professional. Need an SEM POV for a small business looking to change their name and relaunch their brand. This is non-paid. More about giving back while in-between gigs. :) If you can help out or want to learn more, please reach out to me via LinkedIN. Thank you!! www.linkedin.com/in/karenkohn/
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“The video team behind Zohran Mamdani’s campaign came from corporate advertising, working at places like Digitas, Showtime, and HBO.
The agency is Melted Solids, founded by Anthony DiMieri and Debbie Saslaw. Here’s what they told me when I asked how more marketers could transfer their skills to the world of politics:
“We feel that it’s the responsibility of those in positions of privilege and relative to advocate on behalf of those who may not have the time, network, education, or other resources that we do.
The same skills you have that help sell toothpaste, fast food, or kitchen appliances can easily be applied to a political life, and may be the difference of someone being able to afford healthcare or rent. A lot of corporate life means being assigned to work on projects that are often beyond one’s control or choice. But all of us can use our time and our talents to fight for something like a $30 minimum wage and potentially change the lives of millions of people in the process.” - from Rachel Karten on LinkedIn
Rising Star
It’s actually easier to do political advertising because they’re not legally required to tell the truth.
Melted solids
I heard the C in C-suite stands for Cuomo. Truly a dark day for our beautiful and appropriately compensated overlords.
Rising Star
They’re not perverted, they’re just holding company executives.
Yes pls I want to know
Asking the right questions
I think this TikTok might help https://www.tiktok.com/t/ZP8rqwEqg/
Rising Star
I cannot even understand what people are thinking anymore