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I’ve seen it so much. The closer you are to money changing hands, the more of it you’ll see in your hand. I just despise sales jobs so much. Every one of those roles seems way out of my league. Making pitch decks and case studies sounds like a nice middle ground, though.
It is something for me to consider. Start small and see what opportunities might be out there.
Mentor
I’ve seen this a few times and I’m always volunteering for opportunities like pitch decks and helping prep for pitches. I feel like if I have a career move left in me it’s moving into sales.
Very well said. I appreciate the additional context.
Subject Expert
This is one of marketing's best-kept secrets. Revenue-adjacent roles — Sales Enablement, Product Marketing, Demand Gen — consistently out-earn Brand and Content by $20-40K at the same seniority level. Why? Because CFOs can directly attribute budget to closed deals. "We increased brand awareness" doesn't survive a budget cut. "We helped close $2M in pipeline" does. If you're in a pure brand role, start attaching revenue metrics to everything you do now — before you make the move. Has anyone else made this pivot?