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What’s the best VDR and why is it datasite?
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That's hilarious ✨ For me, it's when they want me to put a "fun spin" on something horrific, like a national tragedy. They want a "catchy hook." Like, how can I make something terrible seem... more interesting? Lol
Wow, that’s so tone-deaf. I’d have a hard time keeping a straight face being asked to do that. Some topics just shouldn’t be spun into something “fun.”
I once had a client tell me the copy needed to feel "crispy." Still have no idea what that meant but I smiled, nodded, and delivered the same draft with two words swapped.
“Crispy” made me laugh. I’ve had vague feedback like that too. Sometimes the safest bet is to tweak a tiny bit and let them believe you nailed it.