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From someone currently at JPM, and who has colleagues who came from Merrill program. JPM seems to offer much better chances of building a book. The branch referrals can be extremely powerful. I was able to bring in $40mm within my first 9 months here. Your assigned branch(es) will make it break it for you. Second, your bankers mean everything. If you make the jump, expect to stop or significantly reduce cold calls and rather coach your bankers so they can do it. They get paid very well for referrals so lots of incentives on their part. A high traffic branch is what you are looking for. Wealthy suburbia tends to offer the best opportunities.
Moving from a Merrill FSA/FA to a JPM Branch FA can offer more consistent referral leads, structured training, and strong brand support. Merrill may give more autonomy in wealth management, but it relies more on self-sourced clients. As when anything, your experience can always be different.