Great products don’t start with features—they start with problems.
When was the last time you dug deep into the “why” behind a customer complaint?
Share one insight that completely shifted your product roadmap.

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A customer initially asked for a really large feature. I asked about the problem behind it. We were able to solve that problem by making a very simple change. Like 2hrs for a dev. It would’ve been a much larger amount of work had we done the overhaul the customer initially asked for.

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