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let's be honest with ourselves if it wasn't made by wk everyone would hate it

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Correct take.

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Guys, it’s just fun. We shouldn’t take ourselves so seriously.

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Way to support your own peeps. 👍

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You think Gut was the first agency to make gag products?

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CPB starting doing stuff this way before it caught on in Brazil.

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And Gossage was doing it decades before them.

This isn't new. It's how we have fun in a business that is increasingly being driven by media and best practices.

like

This solves a real problem in the world in an over the top way. It’s fun. It’s leaps and bounds better than the “attention for attentions sake” award show bait.

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Real problem? If you have two fingers you can squeeze all the ketchup. But most people don’t really care and just grabs a bunch of packets, which for the brand is a good problem to have.

It’s a gimmick that just a few people will use but the advertising press and awards jury get on.

For the record, the creative director on the idea is a close friend and super talented person.

Fake right

April fools in September.

Also, am I the only one bothered by stock tracks that are just rip off of famous songs? (Disclosure - You & Me)

Well the site is real and they are actually selling it. Didn’t go through with the purchase to see if there’s an a-ha it’s a joke twist though.

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