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Additional Posts in Advertising
Layoffs at Omnicom shops today?
Is Slidequest worth it? Please help!!!!
Why did Droga lose ancestry?
What does this even mean?!

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They still allow 100% remote. If you look closely at IPG's latest quarterly report that everyone was moaning about, health is the only division that brought in increased revenue. Also, FCBHealth alone is, like, 10x the size of OHG's biggest shop (Biolumina). Also, OHG's CEO jumped ship the minute the deal was announced, leaving his counterpart at IPG, Dana Maiman, to take his place. She's still pro-remote, pro-DEI, and given the comparatively robust position of *her* agencies vs. OHG's, has far more leverage. I wouldn't call the future grim, just not as certain as it was this time last year.
If you’re talking about FCB Health it’s basically the same. The merger hasn’t changed anything as of yet. Still remote. Awards this year are too early to tell.
Pro
Merger hasn’t happened yet. But $1Billion in cuts expected. IPG Health is the overall network now.
Pro
Are you looking to work there? Would avoid with the upcoming merger.
They also laid off 250 people last July,
Myself included.
The layoffs were preceded by internal reviews at all levels using a 9-box chart. (Look it up) if you didn’t do well on that, you were put into a group that could be let go. But first, anybody over a certain age and time at the agency was offered a severance package. Many took it.
Debating but not sure how things will be after M&A. Omnicom seems more strict and might pay lower + AI and just the future of agency businesses all around overall.
Rising Star
Ad industry is dying. Not worth it honestly. 3-4 day RTO has been in effect.
The Glory days mean just that. The world 🌍 is diff now. Most are tryna financially catch up.