I believe that having a strong imagination is important for marketers. What are some ways that you keep your imaginary sharpe, especially after years of being in the field and worn down from work?

For me, I try to read a lot and watch a lot of creators online. I struggle to stay up on television and what people are watching. Movies are big on my list too.

What about you?

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I have always done a lot of reading, and that's still true. I tend to read a lot of history, and I'll read biographies of people I find interesting for one reason or another. I think it's just important to have a wide lens, in a sense, to take in all sorts of content. I honestly can't stand a lot of stuff on TV, but I will try to stay aware of it. And I love films, but, again, a lot of recent stuff leaves me cold. However, watching some old classics can be really inspiring. That's about it, I just browse widely and try to keep an open mind.

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That’s pretty cool. I love how the classics can still be inspiring to today.

I’m constantly looking for new creators. Especially ones creating and crafting things in new ways. It means I have to have my antennae up for new artists in music, film, TV, the art world, and especially online.

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Good insight. Thx

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