Is anyone ever going to unseat Wieden as the undisputed king of like the advertising nerd’s advertising agency? The Apple of ads… and no I don’t work at WK.

likefunny
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I think they’ve been aura farming their Nike work for a while now and outside of that (okay maybe the espn sportscenter work too) so many of their ad campaigns are like bahaha quirky randomcore 😜 . If you told me W+K made the movie everything everywhere all at once I would believe you.

likefunny

Great take. Nike and ESPN (and perhaps Old Spice) were legitimately brilliant and built their reputation. But everything else just feels self-consciously emo.

It remains to be seen what happens in a longish term now that the founders have passed. That is always a very tricky transition for companies (not just agencies) to navigate. I know that they devised all types of failsafes for the agency to remain independent, and it probably will, but keeping it as the great creative agency it has always been, is a different and I believe more difficult thing.

likesmart

This is absolutely the truth…

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Mischief

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It’ll be hard with every agency leaning into AI, giving the client whatever they want, and never taking any chances creatively.

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Vayner

funny

And just like Apple they’ve been falling off the last few years lol

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🤔

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Don't they do Limu?

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They’re still around?

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