Is this the end of Detroit Ad industry?

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Maybe for creative - not media

Media is on a path to being in-house with all the brands in the coming years.

Indeed, with so much creative business having already left the market, Detroit will simply not have the scale/mass of creative work to an “ad center” as it was for 80 years. Unfortunately, the auto game has largely taken its creative elsewhere, and I don’t see it returning.

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