On my way Google Marketing Live.
Any predictions other than AI in everything?

Is there anything similar to the INDIRECT function that I can use to build a formula reference to another workbook? INDIRECT creates errors when the referenced workbook is closed..

Is Savin Hill / Jones Hill really the new south end? It seems to be the new epicentre of the community

I want to start freelancing. Any leads on good sites?

Which firm has the best reputation in DC?

Anyone willing to offer referral for lateral hire consulting opportunities at MBB. Is it possible to share the profile internally with someone at Partner level for consideration.
12+ yrs experience in strategy, transformation, change, process improvement, cost optimization & analytics. Helped F500 clients on Future of Work & workforce transformation cases in pandemic.

How do you help your students stay passionate for STEM subjects when they seem less interesting to them? I know this is diverse for all of us, just looking to crowdsource ideas. It seems attention spans these days just keep getting shorter!

32M NYC - BW only please

I'm in the market for monitors for my home office. Does anyone have any advice?

Can someone who is health conscious, stay in audit profession? Considering that the work usually consumes long hours

When work from office is going to resume???

Any TAS or FAAS roles actively hiring? I only have audit experience looking to break into advisory

What is the salary range for Deloitte MCS Manager?

It gets above 65 degrees and the city smells like garbage again. Forgot about that

What would a typical path for TPM?

Are hackathons still relevant after college for profile building?

A good resource to learn more about merchant/B2B retail segmentation through ml/AI. Thanks in advance

Books on human psychology that have affected you. I'll start: influence, sales Bible, on killing.

What's currently in your refrigerator? I have a bottle of milk that apparently expired a month ago, stale bread and almond butter that could pass as cement. #adulting

For the folks who do freelance work, do you do more consulting / advisory (get on the phone and talk) or project work (deliverable based work)? What are your thoughts on a platform that focuses on video-conference based advisory work - and not the bid on project type of work?

Go LTC go!

So about that Google lawsuit...

What’s the inside scoop on GALE agency NYC?

Hey all, I have a brand who out of left field has expressed interest in using Instagram to target HCPs. Any examples or research to share that indicates Instagram makes sense strategically ?

Thoughts on Zuya, re: cookieless targeting/cookieless future?

Or just ... cookieless future in general?

Experience with keeping the account once your client gets acquired? Does the account get moved to the bigger company’s agency?

Anyone have a good OTT vendor you have used and like their capabilities all the way through-targeting, delivery, reporting?
Been using Hulu mostly but need to branch out. Have to use managed service.

Hi everyone, I am getting ready for a job interview, and need to create a media plan. I was hoping someone can help me with the next task: basically, I need to create inventory recommendation based on past performance. What I am very confused about is that they gave me Booked Impressions (=4M), but in the task it says I should assume there is unlimited inventory. Am I supposed to use this 4M only to calculate spend, ROAS, etc., but can actually have unlimited allocated impressions? Thank you!

Do you have any suggestions for interesting vendors you’ve worked with that focus on CPG? I’m thinking around the lines of an Ibotta or Scuti.

What’s the difference between being Google Ads Search certified and Google AdWords certified?

Thoughts on Pathmatics?

Can it actually provide media spend? Are all brands in there or do you have to request to get brands in, etc?

Anyone ever work with Advantage? Agency recently onboarded the tool and hoping to see how other agencies have worked with this as we’re running into some issues.

Looking to make a jump. SVP/EVP media agency/client side. 20+ years experience in planning, buying, partnerships, content. NYC or North Jersey
Know any client side recruiters or good agencies looking?

Favorite native partners?

How much does a multi-touch attribution partner cost? What is the pricing model? I.e live ramp, neustar, etc.

Best leadership books you’d recommend? promoted to manage a large team and looking for some books to get practical advices!

Hey Media Fish - any recommendations on a tool that helps validate media mix (how much to spend with who)

Is job hopping considered a horrible thing for your career? I was at my first job for 2 years and been at my current one for 9 months and I’m looking for a change since it’s not a good fit.

My 2023 media budget was just rejected and I was told I need to cut 20-30%...but our growth goals are 10-15% next year...not sure how upper management thinks we are going to do that without advertising...

I’m curious to hear how agencies are structuring their media fees (10%? 15%? 20%!? of spend) Any performance bonus structures? Would love context too. Platforms you’re responsible for? (Fb only? Google & Fb? Emerging platforms?) KPIs? (Awareness/impressions vs. Full funnel d2c) Scope? (Buy and plan vs. Creative AND buying planning). Curious to learn how others’ have evolved their agreements. Thanks in advance for sharing!

What’s it like to transition from a media agency to account management in digital ad sales?