#Question - What is a good rate for a HALF-DAY shoot as a freelance photographer/AD for a mid-level agency with big clients? I’d be taking the photos! Editorial/usage rights for digital and social.

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My experience: there is no half day rate. A day is a day=you forfeit your day to one client and turn down other jobs. If the job takes 5 hrs vs 8 it’s still a day. Exceptions are overtime not “undertime”. Unless you charge hourly which is less common

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^ Exactly. Crews don’t get paid 1/2 day rates nor should you. There are days when I work 12 hours and days when I may work 7. It all evens out in the end.

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Chicago for context

Shoots are never a half day unless you have a huge staff of assistants, stylists and techs moving and lifting everything and setting up/tearing down for you. It’s going to take the whole day.

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