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They should call themselves CXO to avoid confusion
Good chance they’ll soon be see ex oh.
Pro
The villain of the story is the intern
Chief
Erlich Bachman?
But also the clients don’t know who their agency CEO is?
That is not normal. How can clients trust this person?
I work somewhere where a founder called himself C3PO and the Ps stood for people purpose and something else wacky
🍆
I see what’s going on here. He is CEO of VML Enterprise Solutions which seems to be like a more elevated title than global chief experience officer. So he is a CEO but not in the traditional sense since it seems like what he is overseeing focus on experience