The amount of time that some CMOs dedicate to self promote on LinkedIn is mind blowing. I mean, I get the need to merchandise one’s self. But I struggle to wrap my head around the dance that must be doing your actual job vs time spent on LI content and self importance.

like
Posting as :
works at
You are currently posting as works at

At that level, they typically have someone ghost writing posts. Which in some ways makes it even worse.

likefunny

It’s usually within the corporate comms team.

likefunny

What is their actual job?

funnylike

“Posting.”
— Chief Me Officer

funnylike

There’s a certain choad that “deconstructs” other brands’ campaigns and explains why they worked and why they were successful. I’m pretty sure he uses ChatGPT for most of the writing. But what is especially irritating is that he never shares any of the work he supposedly presides over. Likely it’s because it’s not very good. Yet, he positions himself as some kind of authority and the fanboy responses are pure theater…

like

Yep. I see their posts and think 1) No one asked 2) What is your brand doing? 3) What’s with the faux interviews?

like

Drew P is the king of this from Dr Pepper

like

Yes, that is literally his only skillset.

One of them drunkenly told me our CCO posts too much on LinkedIn. Does no one have a social media team coherent enough to tell them LinkedIn for this stuff peaked three years ago?

Stop posting so often on this channnel. It’s having the opposite effect of what’s intended.

likesmart

We have a CMO client that humble brag posts all the time. Her team despises her and she is blissfully unaware.

like

I could not agree more! It drives me insane. I probably should post more, but I am too busy doing my job and don't have the time to keep posting to tell the world "hey look at me!! Look at me!!"

like

On one hand, these kinds of clients can be easier to please. As long as you give them work that gets them lots of engagement on LinkedIn, they love their agency

Related Posts

Is staying for 18 months as an experienced hire long enough? Want to move to a new location out of my region for personal reasons - don’t care about industry vs consulting

like

Hope everyone is doing well. As we get closer to the end of COVID, I’d like to welcome everyone to post on this thread if you are looking for a tennis buddy. Feel free to list your location and level.

About to give Raven a drink and noticed her new growth.. So beautiful🖤💚

Post Photo
like

Last associates committee meeting is coming up. Partners have asked each associate to come up with... not one... but FIVE marketing ideas. Other than reeling out “we offer competitive pay” in job postings, what are some good ones your firm does?

I’m struggling a bit. If I knew how to market well, I certainly wouldn’t be in this position.

like

Hello Fishes, what does grade 28 signifies in Optum. Wht is the salary range in this grade?

like

Being promoted to Director of Sales Development at my current company. Based in Toronto.

My base is being bumped from 110 to 125, and OTE for another 50 up from 35 CAD.

I personally know a few SDR managers that make more. Am I being lowballed? I don’t want to come off as sounding ungrateful for the promotion.

like

When I can expect the onboarding details from Mindtree team if my DOJ is 16 August 2021?

When will they start sending the laptop after joining?

like

Hi all! My brother has 8 YOE post his Masters with a US bank in their rates trading division as a software developer- managing, supporting and developing software for pricing trade executions, risk management and reporting requirements for the trading desk. He wants to pivot out of banking and maybe look for an opportunity with FAANG. Any inputs on how to go about this transition, what hiring managers look for and which groups to focus on? TIA

like

Hi All,
Can anyone who recently appeared for Mindtree interview (Tech Stack: Java, Spring Boot, Microservices) share details on interview and process?

Like

1Comment
Share1

like

Has anybody given nab codility test.please let me know

like

Hey Guys, does anyone know if jp has plans to call people to office full time from next year? I have my joining date as 1st November and want to know if they’ll continue with the hybrid model or no?

Hey when does the designation change ? We have got the promotion, hike and bonus. When will it change on teams?

like

How is the GC process for senior consultant at EY. Have an offer and recruiter is saying that they will review and start at senior but won't file until you become manager. What does that mean? Is it even worth it? 3 years left on h1

like
like

Hi fishes,
I am currently working as Branch Manager (scale-2 officer) in one of the leading public sector banks and have 5 yr experience in core banking. I am having 2.5 years experience in the IT sector on vision plus as a software engineer (before joining the bank). I have knowledge of core banking as well as good knowledge of banking tools like finacle, caps, imac etc. I want to switch to private financial institutions.
Any suggestions about such institutions and the domain for I can apply

What should someone do when they’re too old for the industry but feel as young as when they first started?

like

Thoughts on writing about trauma in a personal essay?

like

Hi all,

Hope you all had great news from B-Schools.

I was just curious about the proportion of folks from T2 that were accepted to M7 ?

Are chances bad if you are at LEK, OW, Kearney, EYP… ?

Feel free to share your profil/stats !

likehelpfulfunny

When your husband sees you’re anxious and can’t sleep so he softly serenades you singing songs with his guitar🥰

likeupliftingsmart

Additional Posts in Advertising

What's the most elegant way to handle someone your level subtly insulting you in front of team?

like

What, exactly, are these Archive global creative "rankings" based on? I see people posting/humbled-and-honored'ing on LinkedIn and feel like posting that I'm the #17 CD/AD/Freelancer as ranked by both Better Homes & Gardens AND Cat Fancy Magazines.

likeupliftingfunny

Thoughts on giving less than 2 weeks notice?

I’m quite frustrated and ready to start new job ASAP. I’ve been at current job for nearly 3 years and anyone who might be potential reference for future jobs (old bosses) has already left the company. I have good relationships here otherwise too.
1.5 week notice will work out with my upcoming travel plans and personal life as well, but concerned about if agencies really put you on “do not rehire” list?

Anyone give less notice and get in trouble?

like

In West Philadelphia born and raised...

like

Anyone on here worked with Edelman? Pros? Cons?

like

Pretty tired of smart women undermining each other, especially seniors doing it to juniors. Why the hell is the first instinct to attack&destroy? Not into kumbayas but more into having my peer's back.

like

Well, we were the only team on a pitch. We won and still have to hear my boss complaining about me.

like

Your agency's favorite film director? Who are the guys that get used for everything?

like

Didn’t know who the CCO is when I was asked about it in an interview... is there anything I can do to redeem myself? I feel like I really dropped the ball on this lol

likefunny

Like this post if you want to TP one of Sir Martin's houses with me.

like

Dogs in offices are cool, but who's offering some comfy siesta benefits? 😴💤

likesmart

Time to hire—I've seen dozens of fledgling lists/databases of available creative talent & diverse talent. Which ones are people actually using?

like

When my boss asks me to send him a recap of what I’ll be working on next week but things are slow because all my campaigns are paused due to the upcoming Civil War.

Post Photo
likefunny

Weekend chatter. What movie makes you cry every time you watch it? And what scene? I'll start: perks of being a wall flower when he calls his sister when she's at the party

like

How to layoffs (in the creative dept.) work?

like

Would you ever go in house if your role is the only one of its type? For example, I'd be the only product project hybrid? I'm coming from a large agency and debating the pros and cons.

like

Anybody have success requesting to go from 100% on one account to 50/50 or at least floating around a bit more? Any tips welcome 🙏

like

Given the outbreak, are places actually going to be hiring right now? Recently laid off from 9-5 and my freelance is starting to fizzle.

like

What's the best website that lists out current agency client rosters? (I've seen this before on FB but can't find the thread. FB - please add search functionality!!)

like

What health/pharma agencies are in SF?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal