Thoughts on the Walmart rebrand? :D How I wish I was the designer who got paid the fat $1.2M check for this barely noticeable design upgrade. What do you think was Walmart's brief for this?

Post Photo
likefunny
Posting as :
works at
You are currently posting as works at

Not gonna lie, I like the new blue better. The entire internet is mad about this rebrand but I think this is a classic example of humans hating change. I particularly don't understand the rage because there isn't much of a change. :D

likefunny

It’s a refresh, not a rebrand. It did what it needed to do effectively.

like

My guess is either an agency was hired to do this or an in-house team did this. I promise no designer was paid an ungodly amount of money to do this lol. It was likely just their normal pay. Plus, haven’t we all been on projects that go through rounds and rounds of approvals and all the cool stuff gets nixed until what’s left is so anti-climatic you want to cry? It’s also likely this was meant to be a super slight update and the internet is running wild with “THIS is their re-brand??”. Folks need to chill haha.

like

I'm the guy in the meme.

This is why no one is taking our profession seriously

The "new" wordmark is the real evolution.

Away from light, "facebook" or "amazon"-ey look and back to the chunkier, stronger presence of the WALMART past. I always thought the "walmart" was a big overcorrection, they're right to adjust.

New logo looks better too.

Inside sources have told me that when they presented it in an internal virtual meeting to their staff, laughing emojis filled the screen.

Related Posts

Pivoting from five years of insurance defense litigation at a mid-size firm to family law in a small/boutique firm (3 partners and about 4 associates). What do you wish you knew when you first entered the field? Any advice is appreciated! So excited for this leap of faith into what I truly believe is my calling.

like

As an MBB consultant looking to move into industry, should I expect to take a pay cut? The roles I’ve come across so far seem to for less pay than I make now

like

Hello team,

What should be good package for a 5yr old IAM consultant in UK? Thanks in advance!

like

For those w investment property, how many of you self manage vs using property manager? This is my first condo, relative new build from 2018 and a family friend jus moved out. I would have self managed but am scared about squatting/evictions esp w Covid and the rent memorandums. Thinking of jus getting the property manager as I am new to this... Advice appreciated.

like

My firm has applied for my L1A visa. If that gets denied, my plan is to travel to Canada and re enter US immediately on B1/B2 visa (already have valid B1/B2 stamp) so that I'll get time to figure out things here in the US (sell my stuff, handle my bank accts etc). Is it possible for me to reenter US on tourist visa?

like

Does anyone have gmat flash card recos?

like

It’s my birthday today and it makes me sad when this day comes around every year for some reason - maybe the realities of becoming an adult, it just feels like any other day.

likeuplifting

Any recommendations for an anime from the manga? I recently saw the whole Naruto saga, and I have to say that I underestimated this genre a lot. I am a producer, and thanks to this my mind has been totally opened. Now I want more knowledge about this culture.

like

Tis the season...
Anyone else have a love/hate relationship with NOAA?

Post Photo
like

Only 2.5 weeks into my Last working day

Deloitte usi -14.5l fixed + 1L JB +1.4l variable
Ey - 16l fixed + 80k variable

Ibm -17l fixed + 1l jb


NTT data - pipeline maximum can get 18l fixed


Total yoe -3.11 years , stack - java, web development

Please help to choose better offer in terms of learning, hike.

like

What is the industry standard of salary of a back end developer with 10 year of exp in Canada ?

like

Is there a way to know your business unit prior to joining in techM?

I’m at 7.5 years of experience and got an offer letter saying 3 weeks of vacation. I’m currently at 5 weeks vacation - are companies typically flexible with this?

like

What neighborhood in NYC do you live in? Are you still there, or have you moved out during the pandemic? Has your neighborhood gone downhill with increased crime and homeless all over the streets? I’m looking to hear from everyone what’s going on in different parts of NYC

like

What is a good OTE for a customer success manager located in SLC exiting Salesforce with three years of experience in strategic customer success. I am seeing initial offers ranging from $100k OTE to $160k. Salesforce Adobe Microsoft Qualtrics Celonis Inc

like

Any suggestions on how to answer these interview questions? Thanks!

1. Tell me how you would hold the line and push back against leadership.
2. How would you increase your CLV, among e-commerce advertisers?
3. What are the biggest challenges marketers face today?

like

Hey fishes,
Is there any openings for Audit Associate in KPMG ?! If yes, plz help me.

Any recommendations for the best cities in Europe to visit with young kids (5, 2, 0)? Looking for a week after visiting Paris or London

like

We did a booth at a Women's Health Fair. We do 1-2 events like this a year. They are exhausting and it's hard to judge whether they are successful. What are your thoughts?

like

Additional Posts in Creatives

Has any creative here ever tried to make the leap to leave advertising and be a film maker, photographer, illustrator, etc.?? I’m so tired of ad agencies and how draining the “creative” can be. Happiness is more important than a nice paycheck for me. Any inspiration success stories advice would be so helpful right now...

likefunny

Thoughts on Mother NY?

like

CDs & the likes: What types of books do you prefer to review? Image heavy ones? A description of each part of a campaign? Or a couple sentences of the challenge and solution followed by images?

Post Photo
like

Did you start a brand (see: side hustle) so you could make without having to bend to a client’s opinion? I want to make something simple/sustainable (something I’ll stick with). What should I make?

like

Currently looking, and I’ve had a few recruiters/shops reach out to me, but they’re all looking to fill Sr.AD roles. Problem is, I’m trying to move up to ACD. Do I change my title to ACD on LinkedIn?

like

Looking to move to New York - does anyone know which agencies are hiring these days?

like

Does anybody know which are the best in-house agencies to work for? Thanks!

like

How can I help our UX/UI people and developers become more familiar with conceptual advertising? One Show books? Hey Whipple, Squeeze This?

likefunny

Living outside of NYC and remote interviewing for a job, landing an offer, then relocating to NYC -> anyone ever done this?

like

Did you ever lose all hope in finding happiness in this career but then did something pivotal that helped you achieve it?

What did you do?

I’m spent.

like

Would you go agency side as a CD at $200k or in-house at FAANG as an AD at $190k+bonus+$125k in RSUs? 🤔

like

Is the average freelance rate in a pandemic same/higher or lower? Wondering what I should charge in nyc right now. Pls lmk, thanks!

like

I am on 5 projects right now all due within the next week-3 weeks. I feel like I’m drowning and might quit if I reach a breaking point, what should I do? Only work on the projects worth a shit? Blow off first round check ins to work on stuff that’s due?

like

Anyone know of a good career coach I could reach out to? Thanks in advance! 🙏

like

Hi I’m looking for a CW to join the Young Lions this year, does anyone would be interested? 🤙🏻 📩

like

Love this Progressive commercial with the Motaur that plays every 15 seconds on Hulu, it’s so dumb. I’ve never made an intentionally dumb ad, just the ones that are supposedly heartfelt that are dumb.

like

Some days the ghosting and radio silence comes off as blacklisting and soul crushing. How hard of an ask is it to copy and paste "thank you for your interest, we decided to go with another candidate"

like

A creative judging film craft at CLIO’s and don’t have a single film in the portfolio? #industryproblems

likesmart

Just became an ACD. Im in a limbo. Half of the time im being treated as a Super Senior AD and the other half im being treated as a Almost CD. Then when im scoped over work that my CD and I oversee, some people are asking me how does my role differ from the CD’s, as they tend to look at me as an unnecessary layer for approvals. In a way, i do the job so well that i get asked to do more AD projs and guide more projs — but then: wtf does my CD do? They mostly just 👍🏻what i direct n approve

likehelpful

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal