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Brand Side

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For advertisers working In-House (aka for a Brand) and the bliss and challenges that come with it.
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Posting as :
a Director of Brand Strategy
▸ Brand Side
You are currently posting as works at Director of Brand Strategy

Here's a fun game, can you guess which brands are preferred by Democrats and Republicans? To be clear, this isn't about the politics of the brand itself, it's about which party naturally prefers each brand. Without checking the article for the answers, comment your guesses for these five brands below. Your choices are here ⬇️and I'll put the answers in the comments with more brands to guess. Start with the Gap, Brooks Brothers, Diet Mountain Dew, Dunkin & Dave & Buster’s

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Posting as :
an Executive Producer
▸ Brand Side
You are currently posting as works at Executive ProducerBadge Image

Given my extensive producing and executive producing experience in the production, post production and agency worlds, my marketing friend said l'd be a good candidate for these marketing roles at
c… more

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Posting as :
a Junior Brand Strategist
▸ Brand Side
You are currently posting as works at Junior Brand Strategist

🤣Has there ever been a bigger re-branding fail than Musk trying to turn Twitter into the letter X? It will always be Twitter to me!

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likefunny
Posting as :
a Senior Manager Creative Services
▸ Brand Side
You are currently posting as works at Senior Manager Creative Services

What's the ratio of Creative team members vs other MarCom roles in your dept?

My hypothesis is our creative team is severely understaffed, but I'm looking for other perspectives to benchmark against. Poking around the… more

Posting as :
a Marketing Executive
▸ Brand Side
You are currently posting as works at Marketing Executive

Hot take: Andriod is the superior product, the only reason the iPhone is so popular is because Apple is better at branding. But Apple stopped innovating well over a decade ago.

likefunny
Posting as :
a Branding Specialist
▸ Brand Side
You are currently posting as works at Branding Specialist

Do you know what brand is surprisingly killing it on TikTok? ClickUp. Out of all of those cool, young brands or brands just trying too hard to be young and cool, ClickUp is running circles around them… more

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Posting as :
a Managing Director
▸ Brand Side
You are currently posting as works at Managing Director

Dang, it's been the week of Mr. Taylor Swift, first Kelce inks a major Podcasting deal with Amazon, and now he's taking over the cereal world. My question is, would the Kelce brand be worth so much without hi… more

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Posting as :
a Specialist
▸ Brand Side
You are currently posting as works at Specialist

Hershey vs. Mars, who has built a better branding empire?

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Posting as :
a Brand Strategist
▸ Brand Side
You are currently posting as works at Brand Strategist

What's everyone's favorite brand collab?

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Posting as :
a Lead
▸ Brand Side
You are currently posting as works at Lead

I suppose this was a clever branding idea? I remember seeing these commericals and wondering if Dominoes was actually filling potholes in the U.S. way to think outside of the pizza box.

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Posting as :
a Brand Manager
▸ Brand Side
You are currently posting as works at Brand Manager

Which brand will win the streaming wars? 🤣 If you haven't heard, Chick-fil-A is taking its brand to the next level and instead of only relying on mediocre chicken sandwiches, they are planning on launching their very own streaming network and creating "family-friendly" content. Who's excited?

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funnylike
Posting as :
a Director
▸ Brand Side
You are currently posting as works at Director

Any tips on getting into a brand side strategy role at a tech company? Feel free to dm. Thanks in advance

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Posting as :
an Account Executive
▸ Brand Side
You are currently posting as works at Account Executive

Does anyone have any insights into working at Neiman Marcus? Also, are there any concerns based on the recent acquisition?

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Posting as :
a Consultant
▸ Brand Side
You are currently posting as works at ConsultantBadge Image

Are jimmy choo pointed heels worth it?

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Posting as :
works at Deloitte
▸ Brand Side
You are currently posting as works at Deloitte

Looking for a referral to Google, can anyone help?

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Posting as :
a Brand Designer
▸ Brand Side
You are currently posting as works at Brand Designer

lol Oreo has to be stopped! But I guess you have to hand it to Oreo, what other brand keeps itself relevant like Oreo?

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likehelpful
Posting as :
a Head of Branding and Design
▸ Brand Side
You are currently posting as works at Head of Branding and Design

Dang, does any celebrity have a stronger brand than Beyonce? I'm not sure that all of the hype around her is completely deserved but maybe I'm wrong to feel that way?

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likesmart
Posting as :
a Brand Strategist
▸ Brand Side
You are currently posting as works at Brand Strategist

How important is UGC to everyone's brand?

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Posting as :
a Manager
▸ Brand Side
You are currently posting as works at Manager

Does anyone work at Macy’s that would be willing to connect and maybe offer a referral for a job opening?

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Posting as :
a Manager
▸ Brand Side
You are currently posting as works at Manager

How does this sound for a home services branding color scheme: teal, pink, and brown

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Posting as :
a Social Media Manager
▸ Brand Side
You are currently posting as works at Social Media Manager

I have experience in branding and social media. I am working with hospitality group and we have an in house interior design team that I collaborate with sometimes for branding purposes. I am starting to vis… more

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Posting as :
a Brand Consultant
▸ Brand Side
You are currently posting as works at Brand Consultant

Pizza Hut or Dominos, which brand will be more successful with rebranding efforts?

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Posting as :
a VP, Account Director
▸ Brand Side
You are currently posting as works at VP, Account Director

Starting to explore brand side roles and having major imposter syndrome that I’m not qualified, even after working in account management for 15 years. Would love to hear about others’ experiences maki… more

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Posting as :
a Director
▸ Brand Side
You are currently posting as works at Director

Does anyone use memes as part of their branding efforts? Is this still a good practice or has it been overdone?

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Posting as :
a Designer
▸ Brand Side
You are currently posting as works at Designer

How does everyone choose the font when building a new brand? Is there a tool you use or do you just experiment until you find something that feels right?

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Posting as :
a Manager
▸ Brand Side
You are currently posting as works at Manager

Does anyone work at David Yurman and would be willing to connect with me or help me out with a referral ?

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Posting as :
a Branding Specialist
▸ Brand Side
You are currently posting as works at Branding Specialist
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Posting as :
a Brand Designer
▸ Brand Side
You are currently posting as works at Brand Designer

Which campaign/year had/has the better design?

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Posting as :
a Brand Manager
▸ Brand Side
You are currently posting as works at Brand Manager

How often does everyone Google themselves online? Just to see what comes up and what your personal brand looks like to others

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Posting as :
a Creative Director
▸ Brand Side
You are currently posting as works at Creative Director

How many of you are leveraging AI tools when developing your brand's creative assets?

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Posting as :
a Brand Marketing Director
▸ Brand Side
You are currently posting as works at Brand Marketing Director

The job market is brutal, I’m struggling. Two years unemployed after a layoff. My recent jobs were short stints so my resume sucks. Add in another layoff a few years ago. I’ve tried to use my LinkedIn… more

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Posting as :
works at Deloitte
▸ Brand Side
You are currently posting as works at Deloitte

Does anyone work at Pfizer and willing to connect, and maybe help me out with a referral to a job posting? DM me please!

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Posting as :
a Brand Designer
▸ Brand Side
You are currently posting as works at Brand Designer

What does everyone think about the Harris Walz camo hat? I think the design is basic but genius for the audience they want to target.

likefunny
Posting as :
an Account Manager
▸ Brand Side
You are currently posting as works at Account Manager

Since Dr. Pepper and Mr. Pibb taste the same, which one of these brands gets the edge with the better can design?

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Posting as :
a SR. Digital Marketing Manager
▸ Brand Side
You are currently posting as works at SR. Digital Marketing Manager

I think it's important to segment your product offerings so that you always show a high end option as well as value based products.

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Posting as :
a Director
▸ Brand Side
You are currently posting as works at Director

Any insight into what it’s like at Meta Reality Labs?

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Posting as :
an Account Manager
▸ Brand Side
You are currently posting as works at Account Manager

Hi all!

Rookie question here: I’d like to make the jump to brand side in the spirit/beer space. Many job posts mention commercial or activation marketing. Can anyone provide a little synopsis and example of what t… more

Posting as :
an Associate Creative Director
▸ Brand Side
You are currently posting as works at Associate Creative Director
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Posting as :
a Brand Designer
▸ Brand Side
You are currently posting as works at Brand Designer

Firstly, the title of this article is amazing. Secondly, Speedo trying to cash in the whole brat branding is ridiculous. How much longer will this lime green trend last?

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Posting as :
a Senior Manager
▸ Brand Side
You are currently posting as works at Senior Manager

To all the Brand gurus out there! How would you elevate a newly revamped brand where the company has just split up from its parent company?

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