Ever see your rejected ideas win Grand Prix by other creatives? Seen it more than twice?

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Not GP but certainly golds and silvers, sure.

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✋🏻

On top of that, which nobody will believe cos that's the way it is in advertising, one of my rejected ideas, cos, "not big enough", became Spotify Wrapped. (when it was still Year in Music, before Stink) 🤣🖕🏻🤮💀

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Pretty sure every creative who has ever worked on Samsung has pitched the ‘i-test’ idea that is shortlisted for titanium. Congrats to those who actually got it made 👍

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To be honest people forget sales is a huge part of our jobs as creatives. You have to sell it to your boss sell it to their boss before you can sell it to a client. It’s a skill some creatives are great at naturally and others have to work hard to develop.

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Agreed 100%. I started in sales, I mop the floor with creative teams who suck ass at presenting, mainly because they put no thought into it. I’ve seen so many award-worthy ideas die internally because the person presenting it did so with the enthusiasm of a DMV worker.

I’m tasked with helping our juniors become better presenters, and by simply thinking about how they want to present and being excited about their work they are now crushing the mid-levels here who show up and throw up.

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1.What are different band levels in LTI?
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Which one would you pick?

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Motion to move on from Peloton onto this

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