Unionize!

Has anyone given serious thought to this? It seems like now more than ever a union is needed. Burnout, RTO mandates, low pay relative to workload, layoffs without warning… need I go on?

Other industries have unionized with some success (journalism, entertainment, etc.), so why not advertising?

Just floating the idea to see if others feel the same. Honestly, given the way things are looking, I think it’s time to start talking.

likefunny
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A post like this comes along like every month or so. There’s actually a bowl dedicated to this. Do a search. It’s really just a bunch of people saying the same thing but not doing anything about it.

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What do I say? I mean, I totally understand the frustration and the apparent need for unions. And who knows, regardless of how difficult it may be to form one or if it’s even possible, it could prove helpful for the employees. However, there’s another side of the coin: I believe that would push holding companies to lean more into offshoring and AI than they already are. Think about it from the POV of a holding company. With a union, your employees would be able to demand higher wages, and other things that will cost you more without necessarily increasing your profits or productivity. That will not make shareholders happy. What do you do? “Lay off” the troublemakers and just avoid that problem by offshoring more jobs to countries with lower COL, lower wages and lax labor laws. Next up: “creative has moved to India”

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Unions don't help when the problem is the business model.

As margins shrink, more labor is required to acquire the same amount of revenue. Unionizing for higher wages, more PTO, etc. increases the price of labor when there aren't really the margins to sustain it. You're basically advocating for taking a bigger piece of a shrinking pie when what everyone (including employers!) need is to figure out how to grow the pie.

I'm not anti-union by any means, but I don't think unionizing would make things much better given the larger industry context.

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Agree with this. The industry is in such rough shape there’s not much left to protect. I think the best chance at saving the whole thing and preserving a viable career path for creativity (if we’re lucky) is to continue to reject the holding company model and move back toward independence. It’ll be slow, painful and risky in the short term but probably a lot more stable once we come out the other side.

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I’m all for it unfortunately a lot of our colleagues have been brainwashed to think unions are bad

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Corpo bootlickers

uplifting

I’m in. Let’s do it.

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At one time they had GCIU Local 1b at 113 University Place Greenwich Village, NY. Around 2004 or 2005 they merged with Teamsters forming the GCC. Not sure what happened with those people. Agencies kept them for a while but seemed to disappear.

helpful

what happens when people unionize?

Amazon / UPS unionized (remember that every driver making 170k in a few years nonsense from the pandemic)…

If you unionize, you incentivize the use of gig workers.
Amazon drivers are no longer amazon employees, its now the uber model. UPS will be the same. I applied at PwC, even on a w2 job- youre a subcontractor thru MBO Partners.

Everything is freelance

Factory workers unionize, factory goes to Mexico…
union still collects fees.

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