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1. Currently working as backend developer. Is it good to join Cisco Appdynamics for technical support role ?
2. How is the job security at Appdynamics specially for technical support role ?
3. Chances of moving internally to development role after one year ?
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CCTC - 17 LPA
Tech stack - Java, Spring Boot, Microservices Backend developer
Yoe - 4
Offered role in cisco - Software engineer G8
Offered package - 26.5 base + 1.85 variable + 5 lakhs jb
Cisco AppDynamics EPAM Systems
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New to Chicago - how do I find new friends here?
Anyone from Leidos? Anyone? ...... *crickets*
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What agencies in Boston should I check out?
The Ask a Recruiter bowl is ghosting already.
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@OP the reason they’re saying no is because of how big ad agencies are set up to make money and deliver work. Project based requires flexibility in staff structure that agencies are not set up to do. Consultancies have a very different way of resourcing and managing profitability.
100% agree with you, consultancies certainly have deeper ties into the c-suite, can absolutely better help organizations address business challenges and perhaps even transform businesses through their interdisciplinary capability offering (business, digital, IT, human Capital etc.)
However in regards to creative (advertising), I just haven’t seen it yet. Not saying it won’t happen, but just haven’t seen it. Even in regards to brand challenges the examples are few and far between.
Now, if you want to talk about design yes I have seen places like McKinsey invest in bringing in talent AND output work for clients. If you want to talk about media and digital marketing Accenture is doing a fantastic job IMO.
But brand and creative, I personally have yet to see it
"Consulting girls?"
First there were the Mad Men. Then came the Consulting Girls.
Nothing besides an MBA is keeping you from jumping ship to McKinsey
FIRMS!! 😂 What I mean is why stay in advertising when Consulting firms seem to be a lot more strategic, especially for Pharma? Creative shops seems to lack real Strategy and just try to sell " Shiny Creative"
@SD1 👋☝️
@SD1 understood that may be the perception, but it’s not reality. Consultants are definitely stealing projects and AOR businesses away from ad agencies.
Do consultancies also help clients in-house media (non are helping clients in-house production btw)? Of course. Consultancies can deliver holistic solutions to the CMO and C Suite that an agency cannot. For example, agencies do not have the consulting breadth and depth needed to fully in house media to a company, transform their org structure, revamp recruiting and HR to support it, etc.
We’re coming. Expect us.
I wouldn’t totally knock the agency model in favor of the consulting model. Abandoning an agency hierarchy for a flat consulting model can solve for a lot of issues folks have mentioned, but it also creates some new ones.
In our studio (product design, not advertising) we’re actually trying to find ways to introduce more agency-style oversight that we don’t usually have on billable projects. Someone mentioned that we can staff and resource more flexibly and profitability than agencies. I agree with the profitability aspect but only when we take the short view. A designer with 6 yrs experience*might* be able to be a creative lead on a app or website-depending on their individual skills and experience—but they can’t usually contribute to account growth, and they don’t know what they don’t know. And since we don’t put someone on a project who won’t bill, and CDs are expensive and perceived as managerial oversight by non-creative consultants, they are rarely staffed on projects—usually just the big/high visibility ones.
Someone mentioned that they’re just not seeing competitive work come out of consultancies and as a CD for a consultancy I agree with you. But I don’t think it’s going to be that way for long. Agencies are dropping like flies and creative consultancies that are part of large holding companies are growing. We haven’t found the right rhythm yet between consulting and agency. We will though. And probably very soon.
What consulting firms have actually taken any agency business away?
@CDL1
I’m a cd in one of our studios. I am single handedly beating the “this deck is too long, combine slides 3-6” mentality out of every consultant I meet.
In fact I’m giving a fireside chat to the suits in a few weeks about narrative-based pitching and letting go of the precious little slides they (we) constantly reuse.
Working on a pitch right now with a ton of BTAs and I actually made them story board the deck. Not groundbreaking I know, but it was a change for them I could see the struggle on their faces. Worked out really well tho. The pitch is actually a clean, linear, narrative with some slides—get this—that only have one sentence in them that isnt "so how do we get there”.
Sure, here’s on example of Global AOR stolen from 30+ year incumbent agencies (IPG, Hill Holliday).
https://adage.com/article/agency-news/deloitte-s-heat-wins-john-hancock-manulife-global-creative/309746/
@Heat 1 — uhh Heat is an advertising agency, a very TV campaign-focused agency. Bought by Deloitte doesn’t make them a consultancy; in fact, it sort of proves the point that even the consultancies see the value in traditional above-the-line creative advertising, enough to outright buy the folks who do it best rather than pitch it to clients themselves.
ooohh hello @DD1! Can I come to your fireside chat?
Heat winning John Hancock doesn't really prove much since Heat is an agency. It just happens to be owned by a consulting firm instead of one of the big advertising holding companies.
As an employee, why would I care if Mullen is owned by IPG or Deloitte?
It’s all a facade. Consulting isn’t taking the advertising work, they are helping brands set up their internal media/production practices. But consultants themselves aren’t taking any work in house
OP, what/where is the question you have that you haven't answered yourself already?:) Nothing is stopping you other than perhaps yourself. Just apply and get a job there then (I'd support that). They have tons of openings. You don't need an MBA if you're a senior manager already with more than 10 years of experience and client facing skills.
In terms of creative capabilities, consultancies are simply buying those to add to their offering, they're not going to waste time building from scratch from within. They've been buying creative shops already and making them their divisions.
@OP why not consider the brand consultancies first? We often pitch (and win) against management consultancies, because in addition to the strategic projects that cross their turf (e.g architecture, M&A, product portfolio & innovations), we have the creative chops to activate.
The only caution I’d say is that you’re right on the resource structuring.. the fact that we still run on agency models definitely adds some internal pains.
^DD1; do you put this all this in one slide for efficiency?