What AI skills are you trying to gather up as you try to stay afloat in marketing? It's such a discouraging feeling to hear that every time there's a massive layoff, the marketing team is surely one of the depts, if not the only one. I think it's become a necessity to be able to flex some AI experience now, and I thought I'd get some ideas from here.

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Get ahead of trends, in order to succeed in any business idea. AI isn't going away. I am learning how to make AI agents. Also, learning how to create proper AI prompts.

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I haven't used AI very much, but in the time I've played around with it for brainstorming I've noticed myself getting better at prompting. There's a free Google course on writing prompts and I was thinking of taking it this winter. I'm kind of skeptical of all the AI hype, but it might be interesting to learn more about it.

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I definitely feel like you aren't using it, and using it well you get left behind and there's plenty of use cases depending on what you are searching for. I've used different AI tools in my role, which help me work more efficiently. I also use them in personal side projects that I share in interviews.

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I have an entiire workflow that I use and the agencies love it. Like instead of employees all my helpers are ai.

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I find AI Agents to be much more helpful than just general AI prompts. But knowing how to communicate with an LLM to get the results you want i think will be huge

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AI is definitely shaking things up in marketing. I’m focusing on learning how to use AI tools for data analysis, customer insights, and even content generation, tools that help speed up repetitive tasks so you can focus on strategy. I would also think things like understanding AI-driven ad targeting and marketing automation platforms are important too.

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