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Never heard of them…

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Different awards for different industries. It is something you skip over when you work on brand stuff. It’s a shopper thing.

helpful

They are specific to shopper and promotion campaigns

helpful

Has meant more to brands. Leans into effectiveness like Effies. Also opens select event and stage opportunities.

The REGGIE Awards are part of the ANA, which is focused on the brand side. ANA runs Masters of Marketing which for many brand leaders (and agency new biz) is the conference for them to attend and network. If you have the work then enter.

reggie is the worst type of weed assuming this is the same

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