Does anyone know the (real) story behind why the Public investing mobile app started doing payment for order flow (PFOF) for options trading?

I’m assuming they were strong-armed into doing so, but would love to know if anyone has the real scoop.

Thank you in advance.

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My thought was they had to avoid any perceived conflicts of interest. Also, the rise of Robinhood models changed a lot.

It’s popular, I can say that much.

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