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Used to run on human sacrifice when Antoinette was the CMO, but things seem to be better now, at least on a he human front.
LinkedIn says consulting in France.
Its a lot of work definitely but I don’t think the clients get enough credit. There are far worse clients out there, for the most part they are genuinely smart marketers and a lot of the bad takes are just policies being passed down from global.
It will make you a great accounts person.
I've honestly really enjoyed working on the account. Very fast moving, but the work is fun and there's opportunities to do some interesting brand-focused work.
Plus, having McD's on your resume is a great convo starter from a recruitment standpoint.
Rising Star
Great leadership leading the team at Cossette on McDonald’s.
Rising Star
Didn’t you guys lose TD?
One time I interviewed for a creative position on the team and the ECD told me he thought I was too nice to thrive on that account.
As someone who currently works on the brand, it’s truly not that bad. Clients are nice, smart people.