I don’t think there’s been a likable fast food exec since Dave Thomas (Wendy’s). When a CEO tries to be a face of the brand, do they add credibility?

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It’s hysterical how this has become a meme. Definitely awful advice putting this guy in front of a camera unless as parody.

I actually don’t mind CEOs being the face of the brand, but in this case, it came across soooo inauthentic. I am so curious who signed off on this video to begin with

But I will say, this whole blunder seems to really be working in their favor!

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