I have a genuine question: Is it still worthwhile to be in Advertising? We are not paid as much as other professions, such as digital marketing professionals or paid media specialists. We are not saving lives. We are living in constant scrutiny. We are enduring 'slow and special' brand folks and their intellect. We do not get to do truly creative work; it's mostly BAUs. And then there is AI. And real, hard, and cold life with inflation, cost of living/housing, and everything. What's the point?

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The money is better than being a wannabe screenwriter. If you think could can stand being a “digital marketing professional” you should do that though. It would bore me into a gambling addiction…

likefunny

You basically just compared us to baristas haha

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I would say there was a time when it was a good career but that time is not now.

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The good days in the industry are ten years behind us. The best days in this industry. Take whatever Kool aid they try to give you and spit it right out.

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Passion NEVER pays the bills - regardless of the sector.

If anything, people most committed to their vocation are the ones most readily exploited, since they are the least willing to leave.

Look at any creative job (acting, singing, writing, etc.) or even care jobs (medicine, nursing, etc.). Those that care the least in a capitalist system, wins the most.

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We are def paid more than digital marketing monkeys (I am a former digital marketing monkey)

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Yes but you have to reconcile that against the reliability and consistency of work.

I think we’re all starting to know the answer.

Digital marketing and media has way less 'moat' than creative agencies. When people talk about AI job losses in advertising, yes some of those are creative agency's but the vast majority are content marketers / SEO / digital marketers (who get coded in the same industry).

Would strongly encourage everyone to learn a physical trade though, even as a hobbyist. Garden

Define “passion”? Passion to start a business that responds to a specific addressable need in the market place? For me that paid the bills +++

Doesn’t sound like you work in advertising if that’s the case

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🙋🏻‍♂️

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