I recently met with a group of local hospital CEOs, and it went really well. My boss thinks I should focus on a national audience, though, so now, I'm wondering if I should continue to dedicate more time to strengthening my local network, or is broader national networking more advantageous? Which works better for you?

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Local will eventually expand into national if you keep at it.

helpful

It depends on your goals. If your work has national relevance, it might make sense to build a broader network. But if you're looking to make a direct impact or pilot something new, local might be the better option.

Your best bet to expand nationally is through referrals from your local network. Focus short term locally to be able to demonstrate value and then share it more widely to expand.

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