I was curious about the product manager role at Apple. Role definitions can vary from organization to organization, so I was wondering what does Apple expect from their product managers? Or even the day to day life of a product manager from someone who has worked at Apple.

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Depends what product. Apple is largely design focused with a huge emphasis on empathy towards its user - feature teams spend a lot of time A/B testing and financially proofing each feature based either on ROI or CX satisfaction (usually a blend of both)

New product or go to market teams weigh much more heavily on financial modeling in terms of ROI over CX (which is why the new Mac Pro is a useless cheese grater affordable to only a few)

Either way: design thinking (make it sexy) underpins all.

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Thank you for your response! That’s very good information to know.

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