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Thoughts on Razorfish Health?
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Anyone know someone at 215 McCann?
Anyone good with event flyers?
What are your favorite creative studios?
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Here’s what I like to do when moving on to a new account…
1) Listen to the team. Preferably 1:1
2) Listen to the client. Again 1:1
3) Retrospective. What have we been doing? How does that align (or not) with what team and client say?
4) Competitive review
5) Internal POV presentation. This is what I’ve heard… what I’ve seen… what I think.
Get consensus on #5, then use team to sell that vision to client. As the strategy lead, you should own the vision. This is how you can take that ownership without running roughshod over anyone.
You can do it!
Thank you for this 🙏🏾
You wouldn’t be getting the opportunity if you weren’t ready. Embrace the opportunity, celebrate, and ask plenty of questions along the way! You got this 🙏🏽
Thank you 🙏🏾