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I have a hard time bluffing so I just bring it up. "soooo the last time we met, we discussed the future of me being 'x title' with a few KPIs to work on. Here are examples ABC, from your point of view am I achieving these goals to the fullest extent to make 'x title' a reality?" is roughly how it goes for me
What Art Supervisor said, and…add kpi’s of your own. Just doing your job, even amazingly well, isn’t enough. What every creative needs to do to get promoted is to already be doing the job they want.
Check their openings, set up an appt with them, a 15 min meeting to check in since the last time you discussed your goals. Come prepared with how you met the opportunities and requirements to advance.
Being intentional, direct, shows you are serious about advancing. Being uncomfortable, self-conscious about bringing it up, won’t do you any favors. It’s never easy to open up this convo because you may not hear what you want to hear, but your thinking will affect how you come across.
Here’s the mindset: you are goal-minded, you are focused, you have put in the time/work—you deserve an opportunity to hear what’s missing or what the next step needs to be. And your ECD’s job is to make this clear for you so everyone’s on the same page.
Have a sense of humor, humility, openness to understand whatever their rationale in what they tell you. This is what professionalism, courage and strength of integrity/character feels like, and looks like. Embrace the opportunity to show your ECD that you are ready to have this conversation.
If they end up qualifying, splitting hairs on how you didn’t actually meet your goals, and appear to be adjusting the goal posts, you also know where you stand, and they are not being transparent, respectful, nor supportive of your goals. “Never good enough” is the definition of workplace toxicity.
Hold onto this job as you start looking for another organization you can jump to where you can feel valued.
Good luck!
You set up 15 minutes and tell them you want to talk about your career and you bring it up then.
Ask them what you have to do to get their job…
Ask them what you can do to get promoted.
Tbh you probably should have already said at your previous review your intentions for a promotion over the coming period. But it's not too late. if you feel you've already started performing the role above yours and can prove it, you can upfront say "I'm already doing the role, I just need the title and salary to match now"
Lead with the work, not the title: walk them through the KPIs you hit and ask how they’re seeing your growth show up. Then simply say, “If we’re in agreement, I’d love to talk about what the path to the next level looks like.”
You need to show them the scoreboard. Make a Google slides deck to walk them through your achievements. Make it fun or well designed and fill it with the evidence.
You could’ve built a whole deck in the time it took you to write these comments. We’re in a creative job, so sometimes you have to ask for things in a creative way. It’s not that complicated.
Philosophical answer:
One day you will lose that fear and stop caring and just pull the KPIs up with multiple cited examples of satisfying them, with a blank stone cold look on your face and say “Done… what’s next”.
Seems like a few more years of advertising kicks in the teeth may be needed to kill the innate hesitancy you experience. It will come. True power comes from not giving one single sh*t and knowing your worth, and being able to prove it.
In the meantime- if you don’t bring it up, nobody is going to really help you proactively, as leadership gets a list of how much they can allocate to raises, and in turn how that applies to how many people can get promoted. You want to make sure you are top of mind for that conversation. KPIs aside, and ongoing:
Talk to them about ongoing interest in growth and insert yourself and volunteer for things, use that as a catalyst for the conversation. Present new ideas for things even when unprompted. When new platforms roll out jump to the head of the line to learn them.
The more opportunities you have for interactions in a working situation with higher ups, the more opportunities you have to discuss your career growth.