Product marketing at its best. I can't remember the last time an OOH marketing stunt had me impressed. But I also don't get to be outdoors and experience such things, so I really only find out about them when they hit my feed. Are there other brands doing crazy things like this? Brilliant concept, but I would be scared to sit here for real haha. What are your thoughts?

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Oreo is doing a pretty impressive thing to promote the new Minecraft movie. Saw a creative where the Oreo cookie turned square and forklift was taking a square chunk out of it. That was pretty cool!

Haha this is great! I still remember Tinder's OOH of that "fake apocalypse" bunker. It was eerie & hilarious. Always love seeing how brands translate their products/offerings to real life.

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